FAST WAY TO A HARD BOD: Gold's Gym "Express" comes to CoMo

Pumping you up -- pronto!

COLUMBIA, Mo 8/22/13 (Beat Byte) -- Like so many organizations taking a page from Twitter, legendary Gold’s Gym is cutting the fat from long workouts with an "express" version in Columbia this Fall. 

Best known for legions of bodybuilders who spent years grinding iron to build steel bodies, one rep at a time, Golds Gym has long presented a slow way to shape up. 

But "every aspect of the new Gold’s Gym Express has been put in place to foster easy-in and easy-out access," says the gym's manager, Joey Grippo. 

Or as SNL's Arnold-obsessed Hans and Franz (above) might say, it's a place to Pump You Up -- pronto! 

Opening at 2101 W. Broadway, the express gym will offer circuit, strength, and cardio training in what Grippo describes as "a social environment where everyone feels comfortable." 

The one-time home of bodybuilding greats like Lou Ferrigno, Franco Columbo, and of course, Arnold Schwarzenegger, Gold's Gym opened its first facility 48 years ago in Venice, Calif., establishing the quirky community's reputation as the new "Muscle Beach."  (Santa Monica previously held the distinction).  

With 650 locations in 37 states and 28 countries, Gold's Gym now has nearly 3 million members worldwide.